Bulova 1952 Commemorative

Submitted by rhinodbp on May 16, 2021 - 10:01pm
Manufacture Year
1952
Movement Model
10BM
Movement Jewels
21
Case Serial No.
12345
Case shape
Round
Case color
Yellow
Case Manufacturer
Bulova
Gender
Mens
Watch Description

Rockefeller Centre 1952  18Kt Solid Gold case

front
back w no serial
10 B M movement L2
case back w bulova and 18k
back of case
Geoff Baker
Posted May 19, 2021 - 10:01pm

I would go with Promotional. The only reference to a 1952 date, other than the aforementioned retirement in the timeline of the Rockefeller Center is the start of the TODAY television show. As such, I don't see this as a Commemorative item but rather Promotional.

Geoff Baker
Posted May 25, 2021 - 9:29pm

Panel - thoughts?

neetstuf-4-u
Posted May 25, 2021 - 10:25pm

In reply to by Geoff Baker

I'm fine with either and will go with general consensus.

mybulova_admin
Posted May 29, 2021 - 8:07am

What does everyone think these are doing, promoting or commemorating.....are they basically the same?

neetstuf-4-u
Posted May 29, 2021 - 9:51am

In reply to by mybulova_admin

Honestly, I see the definitions as different. I consider a promotional piece as advertising and sold or given away as such with no ties to an event. The fact this example is dated would seem to indicate per owner it was given as commemorating an event (retirement).

 If this was tied to the TODAY Show, one would think it would be given at some landmark year and double dated, like the 5th anniversary of a successful show and would also say TODAY on it. If given out at an anniversary of the 1952 show  start date, dated 1952 it would have been given in 1957. That would also be commemorative

If a watch has a product logo and is sold in the gift shop or handed out to product distributors, it's a promotional promoting a product. If a watch has a company logo or building name, is dated and was not available to the general public in that configuration and was a retirement gift..... it's commemorative.

The fact it's solid gold would also appear to place it in a  Commemorative category. Just my thoughts.......

You say potato, I say potahto.........

mybulova_admin
Posted May 30, 2021 - 1:37am

In reply to by neetstuf-4-u

You raise a good point in relation to the 18k solid gold which for me does place it more in the commemorative bucket for me as well. Another good point you raise is that promotional items are usually either sold or given aways....I can't see too many of these being sold or given away :-)

rhinodbp
Posted June 1, 2021 - 12:21pm

Hi team - 

Couple new updates I got from the family over the holiday weekend here in the States. 

This watch belonged to Philip F.W. Keebler (8/22/1892 - 12/27/1987) He was the Great-grandfather of my wife. 

Mr Keebler worked for the Rockefeller family in New York City. He was a tax lawyer for them. 

Several family members (his 3 grandchildren) tell me that this was a gift from the board of directors that he served on upon his retirement. 

*I've also come to learn that the loop on the back was added by one of his grandchildren! She tried to wear it as jewelry but was WAY too heavy. Blasphemy! That loop is NOT original.

JimDon5822
Posted June 1, 2021 - 2:00pm

Thank you for the updated history on the item.   The added loop story brings up a very interesting point.  I now believe this not to be a pendant but a desk clock piece.   I am inclined to believe this might have been embedded in maybe a desk pen set or something similar.  It should be noted there are known pendant style Bulova's that came with a desk stand as seen in the following photo from an Accutron Desk Clock auction.

   Desk Stand

mybulova_admin
Posted June 1, 2021 - 9:19pm

I missed the loop for the necklace.

So being a gift for his years of service can we agree that it's not likely to be a promotional piece.

I also agree with Jim, that as a 'desk clock' it more than likely had a stand similar to the one shown above.

I'm still in for it being a 'Commemorative' piece as a general ID.

Geoff Baker
Posted June 1, 2021 - 9:42pm

1952 Bulova Commemorative it is!