From a 1928 ad in the database, I believe this one is the "DEAUVILLE".
Found just as shown with NO CASE BACK.
All of the 6AF cases I have are hinged. This one takes a snap-on back.
Since these movements fit perfectly inside the case, I am guessing that a snap-on caseback from most any 6F BULOVA will fit. Does anybody have one?
I have been looking at this watch for a few months now and it looks like we have a similar scenario to the lone eagle. We have the same watch produced and advertised under two names in the same year with very close dates. Funny that it's the lady lindy :-) I have an example of this watch as does the NAWCC museum. For this watch it will be difficult to truly identify it either way without the case back since it will ultimately rely on the case date combined with the movement symbol to decide. Regardless I don't know if we have enough info yet to decide either way with these watches. Very few of these watches out there. Congratulations on the great find. On April 28th and June 17th Emilia took her first tan Atlantic flights that expanded her notoriety my guess at this point with the limited info we have is that any of these found from 1929 could confidently be called a lady lindy, were as this example and mine dated 1928 could possibly be either similar to the love eagle conqueror versus the cut corner lone eagle. If they made it easy it wouldn't be fun collecting :-) I plan on discussing this with bulova in may. We have already discussed it and they are interested in this watches history. I'll let you know if they have any more insight after we meet. May 11th.
In reply to I have been looking at this by Richard Callamaras
From the info we have. It looks like the last ad we have for the deauville is July 1928 and the first or earliest add for the lindy is aug 1928. So for now anything marked 1929 would stand to be alindy and anything 1928 is unclear. I will enter into the data base by next week so we can start compiling serial numbers. I'm going to call mine alady lindy too, timerestoration :-)
It occurs to me that the event which would have made the name 'Lady Lindy' catchy was in 1927. How quickly did they realize that women too would respond to this type of marketing?
Is it possible that the 'Deauville' label is an advertising error? I know it wouldn't be the first time Bulova marketed one watch with two names. Still, it is also quite possible they just suddenly wanted to do this, and grabbed a nice looking watch with a non-descript name they were already producing, and just changed the name overnight....
In reply to It occurs to me that the by Reverend Rob
Good point. I'll try to look up the trademark stuff for Lady Lindy. If I find it, it will have date of first use, along w/ registration date.
While the event which brought "this marketing" craze on was May 1927, I don't know when "they"- the press, the pilot herself, Bulova etc - started calling her "Lady Lindy". Maybe not until her successful flight in 1929? ...or maybe earlier, say by 1928?
Click graphic to see registration paperwork.
Word Mark LADY LINDY
Goods and Services (EXPIRED) IC 014. US 027. G & S: WATCHES AND WATCH MOVEMENTS. FIRST USE: 19280601. FIRST USE IN COMMERCE: 19280601
Filing Date June 21, 1928
Registration Date October 30, 1928
Owner (REGISTRANT) BULOVA WATCH COMPANY, INC. CORPORATION NEW YORK 280 FIFTH AVE. NEW YORK NEW YORK
Type of Mark TRADEMARK
In reply to I'm back to two ticks for by William Smith