New Bulova watch ads 1920-1929

Post all of your new Bulova watch ads from 1920-1929 here.

mybulova_admin
Posted June 22, 2013 - 9:21am

Club 5000Panel Member

Spokane Daily Chronicle May 14 1923

1923 Bulova watches

Advert re-arranged to fit page.

mybulova_admin
Posted June 28, 2013 - 8:27am

Club 5000Panel Member

Reading Eagle Dec 19 1929

Clare, Camelia, Ambassador, Lone Eagle

1929 Bulova watch advert

mybulova_admin
Posted July 10, 2013 - 7:56am

Club 5000Panel Member

Nice advert which indicates when Bulova first introduced the Conqueror.

The Owosso Argus Press Apr 20 1926

1926 Bulova Conqueror advert

 

mybulova_admin
Posted August 8, 2013 - 7:28am

Club 5000Panel Member

A great detailed image of the 1928 President

The Sunday Vindicator Oct 19 1928

1928 Bulova President watch

mybulova_admin
Posted August 10, 2013 - 9:00am

Club 5000Panel Member

Reading Eagle Jun 15 1927

Seal Tite advert

1927 Bulova 'Seal Tite' advert

mybulova_admin
Posted August 12, 2013 - 10:05am

Club 5000Panel Member

Newtown Register June 29 1929

Rona, Dauphine, Roberta, Brewster, Lone Eagle

1929 Bulova Advert

mybulova_admin
Posted September 15, 2013 - 8:45am

Club 5000Panel Member

1922

1922 Bulova newspaper advert

The Post Star June 19 1923

1923 Bulova watch advert

The Fredonia Censor October 2 1923

1923 Bulova advert

The Daily Sentinal Rome NY, 1 November 1923

1923 Bulova watch advert

The Evening Leader NY, 11 December 1923

1923 Bulova watch advert

 

mybulova_admin
Posted September 15, 2013 - 9:16am

Club 5000Panel Member

The Evening Leader NY, 14 December 1923

1923 Bulova watch newspaper advert

 

mybulova_admin
Posted September 16, 2013 - 7:24am

Club 5000Panel Member

Fredonia Censor 21 September 1927

1927 Bulova newspaper watch advert

mybulova_admin
Posted November 14, 2013 - 6:55am

Club 5000Panel Member

1928 Brewster

1928 Bulova Brewster

mybulova_admin
Posted February 10, 2014 - 4:50am

Club 5000Panel Member

1923 Geneva Daily Times

1923 Bulova advert

1923 Bulova Advert

mybulova_admin
Posted February 10, 2014 - 7:19am

Club 5000Panel Member

Greenville Record Argus December 18 1926

Ladies Bulova Diamond watches

1926 Bulova ladies diamond watches

mybulova_admin
Posted February 10, 2014 - 7:57am

Club 5000Panel Member

Greenville Evening Record December 19 1922

1922 Bulova advert

bobbee's picture
bobbee
Posted April 30, 2014 - 2:49pm

The earliest ad seen with the Bulova "naked lady" picture, taken from an original watercolour painting by C. Coles Phillips entitled "TIME", which originally cost Bulova $3,000 in 1922.

Here is a Oct.4th. 1922 Jewelers' Circular snippet concerning the painting.

 

Lady Maxim ad from November 11th, 1922.

 

 

Hudson & Lady Maxim ad, 1921.

 

 

bobbee's picture
bobbee
Posted April 20, 2014 - 3:29pm

The earliest Hudson/Ladies' Maxim ad, from May 1921.

 

 

Two 1922 LM ads, both from different locations/jewelers.

 

mybulova_admin
Posted September 16, 2014 - 5:37am

Club 5000Panel Member

 

I missed these adverts originally. I think the top one is a real good indicator when the Lady Maxim line of watches first came out, May 1921. The advert refers to them as the women's version of the Hudson Maxim which might suggest that their name had not been cemented yet. Either way it gives us a nice timeline of early 1921, making a case manufactured in 1920 a good candidate for a LM.

bobbee's picture
bobbee
Posted April 26, 2014 - 8:25am

Some new Lady Maxim ads. The first three are from 1923, the last is from 1924.

 

bobbee's picture
bobbee
Posted April 26, 2014 - 9:56am

Finally, proof that Bulova had names for these numbered watches.

 

   "Lady Maxim" on the dial, underneath it is the "150".

 December 14 1922 Bulova advert from the Amarillo Daily News.

This is a Bulova generated ad, and below is the original.

  The correct names for these watches should be "Lady Maxim number XXXX".

Page

Page

mybulova_admin
Posted September 16, 2014 - 5:42am

Club 5000Panel Member

 

Wow, well spotted! Makes perfect sense that the LMs had a model number associated as there was so many variants of them. Now we know what the 150 was designated as.

 

 

bobbee's picture
bobbee
Posted September 20, 2014 - 4:55am

mybulova_admin wrote:

 

Wow, well spotted! Makes perfect sense that the LMs had a model number associated as there was so many variants of them. Now we know what the 150 was designated as.

 

 

 

Thanks Stephen.

We also have other evidence, with several Hudson Maxim/Lady Maxim ads stating; "The most beautiful watch in the world", and several Sat. Eve. Post Bulova ads with that same statement.

 

bobbee's picture
bobbee
Posted April 26, 2014 - 10:20am

17th. December, 1920 ad for bracelet watches made by J. Bulova. Co.

Original page below snippet.

 

Page

Page

bobbee's picture
bobbee
Posted April 26, 2014 - 10:37am

 

   Richmond Times, December 10th, 1922.

Proof of Bulova's manufacture of the Rubaiyat.

 

Page

Page

bobbee's picture
bobbee
Posted April 26, 2014 - 11:04am

Earliest yet ad for the Bulova "Dancing Lady"

October 31st, 1922. ad.

 

Page

Page

bobbee's picture
bobbee
Posted June 10, 2014 - 3:26pm

Some more early Bulova ads.

May 1922.

 

November 1922.

 

mybulova_admin
Posted September 16, 2014 - 5:50am

Club 5000Panel Member

 

Nice, it's the small details that give us the biggest clues. Advert states "Gents' Watches and Ladies Wrist Watches".

I like the distinction between a men's pocket watch, referred to simply as a watch and the ladies wrist watch.

bobbee's picture
bobbee
Posted September 16, 2014 - 8:42am

mybulova_admin wrote:

 

Nice, it's the small details that give us the biggest clues. Advert states "Gents' Watches and Ladies Wrist Watches".

I like the distinction between a men's pocket watch, referred to simply as a watch and the ladies wrist watch.

 

Talking of pocket watches, have you seen the Rubaiyat p/w ad from 1919 yet Stephen?

I will leave a link to the 1919 ads I posted, and hopefully you could make it a "sticky" like the other ad threads?

 

http://www.mybulova.com/forums/new-bulova-watch-ads-1910-1919

bobbee's picture
bobbee
Posted September 19, 2014 - 11:24am

1927 ad.

 

 

 

bobbee's picture
bobbee
Posted September 19, 2014 - 10:18am

1928 ad.

 

bobbee's picture
bobbee
Posted September 19, 2014 - 11:26am

1925 advert.

 

bobbee's picture
bobbee
Posted September 22, 2014 - 5:31am

Freeport Journal Standard, Dec. 14th, 1922.

For men in touch with their feminine side, perhaps?

 

mybulova_admin
Posted October 18, 2014 - 8:36am

Club 5000Panel Member

Shows an early The Miami News January 24 1922 advert for the Lady Maxim. Also details the shapes available.

1922 Bulova Lady Maxim advert

Another Reading Eagle November 2 1922 advert showing an unengraved Lady Maxim

1922 Buoiva unengraved Lady Maxim watch

mybulova_admin
Posted November 20, 2014 - 4:16am

Club 5000Panel Member

Curious error. Looks like the jeweler used his own text to change the original Treasurer text. Note how the font and spacing is different in the right Banker ad. Just goes to prove that even mat adverts aren't always correct.

Both adverts from 1928, different papers and jewelers.

Bulova 1928 Treasurer and Banker

bobbee's picture
bobbee
Posted November 20, 2014 - 4:54am

Like you say, the font and spacing differs from that of the President, a subtle change  that gives another clue on how to see changes to the original mat Bulova ad supplied to jewelers.

Nice pick up Stephen, not an easy difference to see apart from name/wording/price.

Pricing is another way of spotting changes, or non-Bulova issued ads, as they were always the same price for any model. Any lower than normal price means the ad is either "doctored" or made up usingold or non-original images.

The "Banker" ad on the right was possibly/probably changed because the advertising jeweler did not stock the Treasurer, but did have the similar but unengraved and cheaper Banker model for sale.

Quick fix, cheap and easy for the printing dept. at the local newspaper to sort out.

I doubt any jewelers shop had an advertising department that could do this work, easier to take any existing images/artwork to the printer at the newspaper for them to make up a suitable "collage".

William Smith's picture
William Smith
Posted February 22, 2015 - 8:35pm

Club 5000Panel Member

Nov 29, 1921 Lady Maxim ad from the Amarillo Daily News (TX).

bobbee's picture
bobbee
Posted February 23, 2015 - 7:43am

Conshohocken Recorder PA, April 14, 1922.

At last, a clear ad showing the tonneau cased LM!

 

bobbee's picture
bobbee
Posted February 23, 2015 - 8:03am

Conshohocken Recorder, December 19, 1922.

 

William Smith's picture
William Smith
Posted March 7, 2015 - 4:12pm

Club 5000Panel Member

Nov 30th, 1922 The Ward County Independent  No new model names, but early ad showing no Bulova on the dials.

mybulova_admin
Posted May 12, 2015 - 8:35am

Club 5000Panel Member

October 1929

Bulova Romola, Collette, Isobel, Carolyn, Revere, Dorsey and Brewster.

1929 Bulova watch advert

bobbee's picture
bobbee
Posted July 20, 2015 - 5:10am

First is February 1922, second bigger ad is March 1922.

These are probably LM models.

 

 

Andersok
Posted October 8, 2016 - 5:36pm

Panel Member

1927 Daily Illini 5-20-27

Lorna | Lenore

Andersok
Posted October 8, 2016 - 5:36pm

Panel Member

1927 Daily Illini 5-24-27

Countess

Andersok
Posted October 8, 2016 - 5:39pm

Panel Member

1928 Dekalb Daily Chronicle 9.6.28

Debutante | Ambassador

Andersok
Posted October 8, 2016 - 5:40pm

Panel Member

1928 Dekalb Daily Chronicle 10.9.28

Jola

Andersok
Posted October 8, 2016 - 5:42pm

Panel Member

1929 Dekalb Daily Chronicle 5.27.29

Princine | Patricia | Barbara | Ardsley

Andersok
Posted October 8, 2016 - 5:43pm

Panel Member

1929 Dekalb Daily Chronicle 6.24.29

Banker | Senator | Templar | Wellesley | Debutante

mybulova_admin
Posted October 8, 2016 - 9:59pm

Club 5000Panel Member

What a wonderful advert. 1929 was all about the casual 'Sports' watch.

Andersok
Posted October 8, 2016 - 5:44pm

Panel Member

1929 True Republican 5.22.29

Dauphine | Banker | Roberta | Norman

mybulova_admin
Posted July 1, 2017 - 1:20am

Club 5000Panel Member

Peekskill NY Highland Democrat 1929

Lone Eagle, President, Madeline, Lucille, Isobel

1929 Bulova watch advert Lone Eagle, President, Madeline, Lucille, Isobel

mybulova_admin
Posted July 1, 2017 - 2:17am

Club 5000Panel Member

1924 Cortland NY Standard 

Bulova Gilda, Juno, Eileen, Patria

1924 Bulova Watches, Gilda, Juno, Eileen, Patria

Earlier version of the Bulova Gilda, advertised with 8 full cut diamonds and 6 sapphires set in platinum and 18Kt white gold.

1924 Bulova Gilda watch

mybulova_admin
Posted July 2, 2017 - 12:49am

Club 5000Panel Member

1929 Bulova Brunswick, Ambassador, Medeline, Bernice

1929-Bulova Brunswick Ambassador Medeline Bernice