This is a Bulova 10KT white gold RGP diamond watch with a date code on the case of 1963. The bezel has a diamond on each side and a beaded lug. On an interesting Speidel gold filed bracelet with inset diamonds or glass. The movement is a 5AR with a date mark of M2. I found the following ad for this gold color case which is a great match as a La Petite. Mine is a white gold version.
I would agree this is a La Petite. Here is another ad showing the white and yellow, but no variant ids. The 1964 pricelist shows several variants of this model at the $59.95 price range (A, AA, AAA, B, BB). I'm unable to narrow down a variant, but La Petite is the model.
In reply to I would agree this is a La by Andersok
Hey Ken, good ad find. It appears to call out La Petites by sub-names -
La Petite,
LaPetite Square,
La Petite Swirl,
and La Petite Marquise.
Each listed as yellow or white.
I wonder if this was part of the official designation, with perhaps the first with no sub-name "La Petite" being A (yellow), AA (white) and AAA (Rose Gold), La Petite Square being B and BB, etc.
I'm not saying we should try to give a letter variant without conclusive proof; I'm just thinking out loud, so to speak.
Should subject watch be assigned "La Petite Marquise" no letter variant? That gets my vote.
In reply to Hey Ken, good ad find. It by neetstuf-4-u
I don't think those additional advert descriptions were part of any official name, at least there is no mention of them in price lists. Seems more like a marketing attempt to give them some distinction.
BTW - here is the 'A' variant:
Pricelists sometimes provide us case color, but none shown in 64's list.
