Bulova 1945 Elaine

Submitted by TexasLady on January 25, 2019 - 3:21pm
Manufacture Year
1945
Movement Model
5AB
Movement Date Code
Triangle
Movement Jewels
17
Movement Serial No.
-
Case Serial No.
F375766
Case shape
Square
Case color
Rose
Case Manufacturer
Bulova
Gender
Ladies
Watch Description

This was an exciting find b/c I really like the Art Deco style. 

Bulova Ladies watch in 14 KT Rose Gold with one (1) Diamond and three (3) Rubies.  The watch came with the original case and receipt, dating back to 10-17-45 @$135.00. 

The ad has two different prices for the Elaine, one next to watch states $135.00,  and at the bottom of the ad it states $125.00

Very similar to the 1943 Juliet, with the exception of the red round dots at the 3, 6, 9 and 12 hour markers.

1945 Bulova watch
1945 Bulova watch
1945 Bulova watch
Bulova Watch advert
Reverend Rob
Posted January 26, 2019 - 1:21pm

I'd be inclined to go with the older date of 1945, the receipt is good evidence that the case is original and the stamp on the movt is 1945. We have seen stretches between case and movt, but I don't think that's the case here.

The first advert for the Mayflower curiously does not indicate what the case is made of, while the other watches (Broadcaster & Pocket watch) are clearly identified. However, the other adverts do say 14k, so this is looking like Bulova changed the name at some point. Either that or the advert is not correct. 

TexasLady
Posted January 26, 2019 - 1:45pm

There are different Diamond settings for the top of the watch:

Subject watch:

Another watch with Diamond top (round setting) with 3 Rubies at bottom, 14 KT Rose Gold:

Kathy L.
Posted January 26, 2019 - 2:12pm

In reply to by TexasLady

And here is a 3rd.  Single diamond at top with the same setting as this watch with beading around it instead of plain.  Same 3 rubies at the bottom and 14K.  I have been cataloging the cocktail watches for a few months now.  I think this explains the different names.  Why they made so many with slight differences is another question.

 

mybulova_admin
Posted January 26, 2019 - 6:39pm

It just very well may come down to these fine subtle difference that determine the name.

Geoff Baker
Posted January 27, 2019 - 6:41am

I'm going with Mayflower

1945 Bulova Mayflower

TexasLady
Posted September 16, 2019 - 8:46pm

I believe this watch needs to be reviewed and IDed as the "ELAINE" because the ad dated DEC 05, 1945, clearly indicates and states: "complete selection of new, smart models."

The receipt for the subject watch is dated: 10-17-1945, the Mayflower was introduced on Dec. 05-1945 as a new name/model on that date.

From my research, the Mayflower was introduced on Dec-05-1945 and sold/advertised until Dec 12, 1948.

I believe the name should be changed to the 1945 ELAINE.

FULL AD HERE

TexasLady
Posted September 19, 2019 - 9:22pm

 

Thanks Stephen for correcting the name of my watch to the Elaine.