Bulova 1940 Co Ed

Submitted by Kathy L. on August 6, 2019 - 11:07pm
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This was a fun one to try and figure out.  I thought it was a Priscilla, looks really close.  I have an ad with Priscilla on it and after looking at it closely noticed it is a different shape.  Then I thought it was a Goddess of Time.  That wasn't quite right either.  Finally found an ad for Co-ed, bingo!  It was nicely advertised.

It has a 10k rolled gold plate bezel and stainless back.  It has a 7AM working movement with an asterisk date symbol.  The crystal is acrylic and yellowed.  I put a new cord band on it.

1940 Bulova watch
1940 Bulova watch
1940 Bulova watch
1940 Bulova watch
1940 Bulova watch
Bulova Watch advert
Kathy L.
Posted August 7, 2019 - 1:17am

Ads from 1940 and 1941.  A lower priced watch at $24.75 but that would be $450 today which still seems pretty expensive especially for the time.  


Posted August 7, 2019 - 4:09am

Co-ed will be good vote

1940 Bulova Co-ed

Posted August 7, 2019 - 6:58am

Nice one, I like the little square engraved ones - classy watch.

1940 Bulova Co-ed

works for me. Nice ad match.

Reverend Rob
Posted August 7, 2019 - 12:35pm

1940 Co-Ed.

This is what quality looks like, it has a long life.

The money originally spent gets spread over many years of use. I tell my customers to avoid the cheap junk watches and jewellery, many are made from very questionable materials, some very toxic. 


Geoff Baker
Posted August 7, 2019 - 9:38pm

Nice little watch Kathy, how many now?

1940 Bulova Co-ed