Bulova 1927 Minerva

Submitted by FifthAvenueRes… on May 14, 2012 - 4:48pm
Manufacture Year
Movement Model
Movement Date Code
Movement Jewels
Movement Serial No.
Case Serial No.
Case shape
Case Manufacturer
American Standard Bulova
Crystal Details
Additional Information

Case measures 28mm lug to lug x 24 mm non inclusive of the Crown using Calipers.

Ornate Silver Dial shows Black printed Numerals, Bulova signature and track.

Hand(s) are Modern style.

Hinged 'setback' Case is stamped as shown.

N.O.S. Glass.


Bulova watch
1927 Bulova watch
1927 Bulova watch
1927 Bulova watch
1927 Bulova watch
Posted May 14, 2012 - 4:58pm

Interesting.  I have one dated 1928 with the same case, dial style, and movement, except mine has a seconds subdial.

Posted May 14, 2012 - 6:35pm

Very similar to the 'JULIANNA' - Oct 20 1928 ad. - the Case engraving is identical.


This one is missing a Hand and has a piece of the Stem broken off in the Movement, other than that it looks as if it will run.

We shall see.

Posted May 14, 2012 - 6:42pm

Yes, similar to the Juliana, which I also have, but, as I'm sure you know, the Juliana has regular lugs and the seconds subdial.

My 1928 unknown described above has a saphire crown, while my Juliana has a regular flat crown (as shown in the ad).   I don't know which would be appropriate for your watch, but my guess would be the saphire.

Posted May 15, 2012 - 1:29am

Mark, are you also able to include the movement serial number please.

Posted May 20, 2012 - 1:31am

Anyone else happy for this to tentatively called a 'Juliana'?

I am. Differences could be due to year difference. However case is a match.

Time Bandit
Posted May 20, 2012 - 9:49am

Um No. As stated above, case is similar, not a match. Case engraving used over different models or variants does not make a match.

As you yourself stated in the "Lone Eagle" blog, apparently Bulova produced a different/same model after they changed a "name" for publicity purposes.

Posted May 20, 2012 - 11:52am

There are at least three different models with this same case.  I have one with wire lugs and a seconds subdial, then there's Fifth's with wire lugs and no seconds subdial, then there is the one that matches the Juliana ad, shown below, which, by the way, also has a different dial. 

I don't see how it makes sense to call them all the Juliana.  In fact, when my 1928 wire lug version (see below) was posted here, it was rejected by all as the Juliana, and it is closer to a match than Fifth's.

The Juliana is a Ladies' Sports Model, all of which had regular, rather than wire, lugs, as most were intended to be on leather straps.  They also tended to have radium dials, like the men's models.

1928 ad

1927 Juliana

1928 Unknown

Posted May 20, 2012 - 12:09pm

The closest match to the 'UNKNOWN' subject occurs in 1923 ad 2 although the engraving pattern and Case composition (14K vs 18K advertised)(?) differs.

or is the '18Kt' in this ad a typo...

Posted October 23, 2012 - 2:45pm

  The "Minerva"? Ad dated 1924, engraving seems to match,too.