Hexagonal Case measures 29mm lug to lug x 24mm wide non inclusive of the Crown while using Calipers.
Sterling Silver Dial shows Black printed Arabic numerals and Bulova Signature. Hour and Minute Hands are Modern style.
14K American Standard Case.
Cabochon Sapphire Crown.
Fully Serviced 1/2011 by My Bulova Graduate Watchmaker Mr. Richard Hostetler Jr.
* Vintage display ad Dated 1922.
I have a 2nd Movement also in a Case on which the first numeral of the seriel number is a 1.
Seriel number 15320 - No visible Datecode.
* Lest not forget in 1919 Bulova introduced it's first Mens Wristwatches, which IMO would indicate Ladies models were available prior.
1919
Bulova debuted the first ever complete line of men's jeweled wristwatches - advertising to the masses across America with an iconic visual style that matched its product.
A couple of points about that history. . .
Bulova built its first plant in 1912 ("Due to the demand of [for] watches throughout America".) So, let's hope that it did not take them seven years to produce a watch. Meaning, they would have made watches before 1919. Of course, the plant could have just been used for pocket watches at that point, but who knows?
Not only does the statement about the "the first ever complete line of men's jeweled wristwatches" in 1919 leave open the question of whether ladies' models were produced prior to that date, but it also does not address the question of when they first made mens' models. The statement about 1919 could be emphasizing the "complete line", or "jeweled" or both. It does not necessarily mean that no men's watches were produced prior to that date.
P.S. Some sources report that Bulova made mens' watches for the soldiers during WWI, which led to the popularity of wristwatches thereafter.
P.P.S. I have also read reports that Bulova introduced its "first complete line" of ladies' watches in 1924, but we know they made ladies' watches before that date.
In reply to This one? I doubt it's 1919 by FifthAvenueRes…
So based on info to date, this is a tentative two star ID from me. We have the ad for the 154 model and the 156 model, and both watches are very similar. We also have what may be a blurry ad for this watch as a model 155. Clearer version of that ad, a new ad, or someone with better eyes who can "see" the details of blurry ad would nail this one down as 3 stars IMO.
Since this record had less than two stars total before I voted, someone gave a one-star unconfirmed. Can they remind me why please?
...now the question of the production date... The case SN suggest 1921. The movement, however, has the Bulova Watch Co. signature vs the earlier Bulova W. Co signature. No date symbol, and mvnt serial number doesn't help me much. I guess using the case to date these non-dated movement is the way to go if we see Bulova W. Co on the momvents, but wonder if it's the best practice when we see Bulova Watch Co., like in subject watch. The case SN to date is fairly established, and the date of movemet signature change is still pretty tentative. Problem is we can't get a "year" for the movement based on these signature differences, just a possible range between 1921-1923.