New Bulova watch ads 1960-1969

Submitted by OldTicker on October 23, 2012 - 9:01pm

Post your new Bulova watch ads from 1960-1969 here.

IMPORTANT: When adding adverts please try and also include the models referenced. This helps when searching the site.

JimDon5822
Posted May 13, 2019 - 12:19am

The Sentinel (Carlisle, Pennsylvania) · 15 May 1969, Thu

Lady of Fashion "AO"

Date King "NY"

Concerto "BA"

Banker "K"

Miss America "AC"

 

JimDon5822
Posted May 13, 2019 - 1:01am

Pittsburgh Post-Gazette (Pittsburgh, Pennsylvania) · 30 Nov 1965 - 1965 Date King PE

 

JimDon5822
Posted May 16, 2019 - 12:39am

Daily News (New York, New York) · 12 Jun 1969  - 1969 Senator 18KT gold.  Very close to the 1964 18kt gold unknown,

 

JimDon5822
Posted May 16, 2019 - 12:51am

The Sheboygan Press (Sheboygan, Wisconsin) · 9 Dec 1964

1964 First Lady "I" - 1964 First Lady "E"

 

JimDon5822
Posted May 16, 2019 - 1:29am

Wow!  What an ad. 

The Pittsburgh Press (Pittsburgh, Pennsylvania) · 20 Dec 1964, Sun

JimDon5822
Posted May 16, 2019 - 7:38pm

The Pittsburgh Press (Pittsburgh, Pennsylvania) · 20 Dec 1964

1964 Sun Gold "E" or 1964 Sungold "E". in 14kt white gold.   Also available in yellow gold

 

JimDon5822
Posted May 18, 2019 - 3:57pm

Honolulu Star-Bulletin (Honolulu, Hawaii) · 2 Dec 1968

1968 President "D" - 1968 President "C" - 1968 First Lady "E" - 1968 First Lady "G"

 

Kathy L.
Posted June 25, 2019 - 5:19pm

Miss America "M" (yellow) and "N" (white), The Logan Daily News Dec 28 1967, The Robesonian Aug 7 1967, Rushville Republic Mar 18 1967

 

Kathy L.
Posted July 27, 2019 - 10:44pm

Dec 8, 1967, The Star Press.  The Diamond Goddess "A","C", "D", "F", "H"

Kathy L.
Posted July 28, 2019 - 5:27pm

The Diamond Romance Collection "A", "B", "D", "E", "H".  June 19, 1966, The Decatur Herald, Decatur, IL, other ad from Nov 1966.

TexasLady
Posted September 4, 2019 - 4:43pm

LADY PETITE G,  LADY PETITE J  AND MARQUISE N

TIMES-ADVOCATE, ESCONDIDO, CA   MAY 9, 1968

TexasLady
Posted October 7, 2019 - 6:50pm

Messenger - Inquirer

Owensboro, KY - MAY-09-1963

 

LA PETITE  "T"  50 Diamonds in 14K White Gold, 23 Jewel

mybulova_admin
Posted January 31, 2020 - 9:45pm

In reply to by TexasLady

I totally missed this advert. Spend some time today researching the linebooks only to find that yes it is the 'T' variant.

Good advert find.

TexasLady
Posted October 7, 2019 - 6:46pm

The News Leader

Staunton, VA  DEC-06-1963

 

TexasLady
Posted October 7, 2019 - 6:49pm

The Jackson Sun

Jackson, TN -  DEC-08-1963

LA PETITE  - 2 DIAMOND

Garmel
Posted October 8, 2019 - 2:08pm

New to the site: I identified my father's 1964 Bulova Sea King watch from your photos and using the imprint on the back. Any suggestions for a San Francisco-based restorer/repairer who can work on this watch? It would need cleaning, a replacement crystal, and restoration as it currently is not working (although I haven't tried winding it as I don't want to damage anything). I am also comfortable shipping it to a capable/qualified professional if no one has any recommendations in the SF-bay area. Please reply to me at [email protected] (if that makes things easier). Thank you, Gus

JimDon5822
Posted October 10, 2019 - 9:44pm

Macleans 1967 Golden Centenial Colllection with variants.  Two unknowns ID'd. Full page ad sent to Admin to post on the Vintage Ad page.

 

JimDon5822
Posted October 13, 2019 - 7:40pm

Interesting 1962 ad referencing a model called

1962 Caribbean

No pic but something that might turn up one day.

The Tampa Tribune (Tampa, Florida) · 23 Dec 1962

JimDon5822
Posted July 14, 2020 - 6:42pm

In reply to by JimDon5822

Well guess what turned up. Confirmation and picture for this new model.     It appears to have a vertical striped dial.   Also confirmed this model was around until 1964 as it is in the 1964 price list.  

1962 Bulova Caribbean 

Fort Worth Star-Telegram (Fort Worth, Texas) · 30 Nov 1962

1962 Caribbean

JimDon5822
Posted November 20, 2019 - 9:33pm

Great clear ads from the 1961 Houston Jewelry Company catalog.

Kathy L.
Posted November 21, 2019 - 5:47pm

Times Colonist, June 9, 1960.  Beau Brummel 3 diamonds, 21 jewels, yellow or white gold filled.  The Knoxville News Sentinel Dec 16, 1960.  

JimDon5822
Posted November 21, 2019 - 10:14pm

December 1961 ad from Australia

1961 Bulova Continental (2 versions). Possible new name or australian name of US model.

JimDon5822
Posted May 2, 2020 - 9:19pm

A clearer picture of the 1961 Bulova R.N.

1961 Bulova RN

The Logansport Press (Logansport, Indiana) · 5 May 1961

1961 Bulova RN

JimDon5822
Posted May 2, 2020 - 9:53pm

Nice clear ad from 1961 

Daily News (New York, New York) · 3 Dec 1946

1946 Bulova Catherine

1946 Bulova Violet

1946 Bulova Officer

1946 Bulova Andrew

1946 Bulova Convoy  (New year for this model)

1946 Convoy

 

mybulova_admin
Posted May 31, 2020 - 6:23am

1966 Bulova Goddess of Time "AA"

1966 Bulova Goddess of Time "AA"

JimDon5822
Posted July 14, 2020 - 6:43pm

New model name not listed in the database.  Finally found confirmation ad to my earlier forum post. 

1962 Bulova Caribbean  

Fort Worth Star-Telegram (Fort Worth, Texas) · 30 Nov 1962

1962 Caribbean

JimDon5822
Posted July 14, 2020 - 7:04pm

In reply to by JimDon5822

According to the 1964 Price list it came in two models "EE" assume white dial and "FF" black dial.  

JimDon5822
Posted July 14, 2020 - 7:20pm

1962 Bulova Ensign AW

The Des Moines Register (Des Moines, Iowa) · 9 Dec 1962

1962 Ensign AW

1962 Ensign AW 2

JimDon5822
Posted July 14, 2020 - 7:48pm

1960 Bulova Pierson  (New Model Name)  There are several references to a Pearson in the 1964 Bulova price sheets but this one is spelled Pierson.   Found three additional ads in Florida for this watch describing it as Pierson.  Same ad different newspapers.   Wonder if this is in fact the Pearson and the ad was created with a mispelled Pierson.  

The Tampa Tribune (Tampa, Florida) · 13 Mar 1960

1960 Pierson

Geoff Baker
Posted July 15, 2020 - 10:18pm

In reply to by JimDon5822

A misprint I think. In Bulova pricelists we do not find Pierson but only Pearson. It is not unusual to find dealer prepared adverts with mixed up images and / or names. The style on this one seems more mid fifties.

JimDon5822
Posted July 14, 2020 - 8:02pm

1960 Bulova Wellington   (New year for this model)

The Newport Daily Express (Newport, Vermont) · 19 Dec 1960

1960 Wellington

 

JimDon5822
Posted July 15, 2020 - 10:51pm

1967 Bulova Mariner "C" (New Model Name?)

1967 Miss Universe "A"

The Ottawa Citizen (Ottawa, Ontario, Canada) · 26 Jan 1967

1967 Mariner C

JimDon5822
Posted July 15, 2020 - 11:03pm

1966 Bulova Mariner "C"

Times Colonist (Victoria, British Columbia, Canada) · 3 Feb 1966

1966 Mariner C

JimDon5822
Posted July 28, 2020 - 10:46am

Found this ad from 1961 referencing a new name not in the database.  The Custer County Chronicle (Clinton, Oklahoma) · 23 Nov 1961

1961 Bulova Skyclipper (or Sky Clipper)

Skyclipper ad

Went to the 1961 line book and confirmed the model.  Came in stainless and yellow gold plate.

1961 Skyclipper1961 Sky Clipper

JimDon5822
Posted September 23, 2020 - 12:43pm

Interesting ad.  I do not recall a Bulova in 2001 A Space Odyssey.  Only the Hamilton.     Probably just the actor wore it on the TV show during and interview and it was noticed but thought I would but it out there.

The Age (Melbourne, Victoria, Australia) · 30 Apr 1968, Tue · Page 12

1968 Space Odyssey Ad

JimDon5822
Posted October 30, 2020 - 11:42pm

1963 Bulova Snorkel 

January 1963 Motor Boating Magazine

1963 Bulova Snorkel

JimDon5822
Posted April 7, 2021 - 11:57pm

Not technically a watch ad but I thought it was interesting.  Bulova parts ad from the Jewelers Circular dated 1960.1960s Parts ad

JimDon5822
Posted May 26, 2021 - 10:19pm

Interesting ad for a 1967 Bulova American Eagle "Y".  I wonder what sets this apart from the Bulova American Eagle F?

The Montgomery Advertiser (Montgomery, Alabama) · 27 Nov 1966, Sun · Page 60

American Eagle Y

RAYBAN-USA
Posted August 7, 2021 - 10:17pm

64  JCP SPRING SUMMER CATALOG 1964 JC Penney Spring Summer Catalog  p.669

RAYBAN-USA
Posted August 7, 2021 - 10:29pm

1963 JC Penney Fall Winter Catalog  p. 701

1963 JC PENNEY FALL WINTER CATALOG

RAYBAN-USA
Posted August 29, 2021 - 5:33pm

1960 Bulova Bulova Beau Brummell and other diamond dial watches. 

 

va1960 diamond dial watches 

 

JimDon5822
Posted September 2, 2021 - 8:57pm

1969 Bulova Skystar 

Freeport Journal-Standard (Freeport, Illinois) · 26 May 1969, Mon · Page 9

Skystar

RAYBAN-USA
Posted February 26, 2022 - 5:11pm

Calgary Herald 111867p36

Calgary Herald  - November 18,1967   P.36     Sea King "AK", Date King "NQ", Minuteman "P"

RAYBAN-USA
Posted February 26, 2022 - 5:31pm

113061A113061B113061C

 

Calgary Herald - November 30, 1961  P.9

RAYBAN-USA
Posted February 27, 2022 - 1:44pm

121060a

121060b

121060c

Calgary Herald - December 10, 1960   p16

 

plainsmen
Posted April 22, 2023 - 9:42pm

Motorboating, January 1963 - Bulova Snorkel

1963 Bulova Snorkel Ad

 

* No asking on why I was searching "Motorboating".

 

JimDon5822
Posted November 1, 2023 - 10:25pm

Interesting ad from Canada showing two new model names plus a Baby Bulova Doll?  

Sault St. Marie, Ontario, Canada · Thursday, November 30, 1961

1961 Bulova Parisienne

1961 Bulova Suburban

61 Parisienne Ad

JimDon5822
Posted November 2, 2023 - 12:56am

1960 Coronet Magazine

1960 Bulova Emperor

1960 Emperor