New Bulova watch ads 1950-1959

Interesting Boston Globe ad claiming an American made pair of ladies watches called

1951 All American

Not sure if we have this one yet.

1957 Bulova Storm King

New model name from 1955 Houston Jewelry Company catalog.

1955 Bulova Sabre Jet

1959 Houston Jewelry Catalog - New year for the model

1959 Bulova Farragut "A". Assume Black dial would be "B"

Houston Jewelry Catalog 1955

1955 Bulova Georgine (New Name)

1955 Bulova Blanche (New Name)

1955 Bulova Christine (New Year)

1955 Bulova Sabre Jet (New Name)

1955 Bulova Seaford

1957 Houston Jewelry Catalog ad

1957 Bulova Darcy "C"

The Knoxville Journal (Knoxville, Tennessee) · 3 Dec 1952 Ad referencing a new name.  Unfortunately no picture. 1952 Bulova Dawn.  (Name not in database)

The Daily Chronicle (Centralia, Washington) · 6 Jan 1954

Finally putting a face on the Hartley. New name not in the database. The Times (Munster, Indiana) · 7 May 1952 - 1952 Bulova Hartley

I have been cross referencing Price Sheets with model names that did not show up in the search box.  Found this name in the 1954 price sheet then confirmed it with the following ad.

1954 Bulova Adams

The Oshkosh Northwestern (Oshkosh, Wisconsin) · 28 Oct 1953,

Ad confirming the model name from the 1954 Sales Book. No picture but we at least know it is 17J with a fancy case and dial.  I have my suspicions on a watch it might be in the unknowns but until a picture confirms this is all we have to go on.

1955 Bulova Providence

Here is ad referencing a 1958 Bulova Dolphin which is a name not currently in the database.  There is no picture. I confirmed the model name in  a waterproof crystal booklet that lists the model name and the following info.  The dial is listed at 28.6mm. crystal #1126E high domed movement 11ACC style #287

The Akron Beacon Journal (Akron, Ohio) · 2 Dec 1958

Here is an ad for a new model name 1957 Bulova Aqua Jet.   Not sure if the watch shown in the ad is a Hayward or a Aqua Jet.  The Crystal book I have lists the following watch details. 

30.4mm. crystal #1076E high dome 10CSC movement Style #1059

Interesting 1952 ad showing two gift sets with two new model names.

1952 Bulova Enchantress

1952 Bulova Guardian

The Guardian appears to be an Arnold but we have no Arnolds past 1951 in the DB.  So it appears the Arnold name may have changed to Guardian in 1952

El Paso Times (El Paso, Texas) · 16 May 1952

1954 Bulova Champion

The Vernon Daily Record (Vernon, Texas) · 28 Nov 1954

1959 Bulova Navigator   New model year.

Times Colonist (Victoria, British Columbia, Canada) · 17 Jun 1959,

Here is an interesting ad.   This shows a 1952 Bulova Nugent.    Now this appears to be the same style as the Arnold but the database only has models and ads prior to 1950 for the Arnold.  I am wondering if in 1951 this was renamed the Nugent and remained so in early 1952 before the more rectangular Nugent model came out later that year.   

1952 Bulova Nugent

The Kansas City Star (Kansas City, Missouri) · 18 May 1952

1950 Bulova Charmer (model name is listed in the 1955 price list.)

Rutland Daily Herald (Rutland, Vermont) · 25 Aug 1950

1957 Bulova Regency from 1957 ad.  14KT gold case.  

1958 Bulova Fleetwood

1958 Craftsman "A"

This seems to be a new model names not in the pull down.   

1953 Bulova Michelle

1953 Bulova Olga

The Banner-Press (David City, Nebraska) · 4 Jun 1953

New Model Name.  I am not sure what model this ad is showing or if it is even a Hayward or Aqua Jet.  It appears to be a 23J movement model.   Note I also confirmed the Aqua Jet and Hayward model in the undated 1950's Waterproof Crystal Book and they took the same crystal but this is showing a 10CSC 17 movement instead of the 23.  Either way we know the name Aqua jet in 1957 does appear to be a valid model. 

1957 Bulova Aqua Jet.   

The Knoxville News-Sentinel (Knoxville, Tennessee) · 22 Nov 1957

1955 Bulova Arden. (possible new name not in the model database.)

The Dothan Eagle (Dothan, Alabama) · 18 Feb 1955,

1950 Bulova Bride. (Possible new name.  Confirmed the name in the 1955 price book also.   Just "Bride".

1950 Bulova Bowen 

1954 Bulova Coronet. (possible new name not in the database but in the 1955 price book. Confirmed with this ad)

1954 Bulova Annabelle

Nashville Banner (Nashville, Tennessee) · 13 Aug 1954

New Pocket Watch name and new name for the database from the 1955-1957 Line Book BAWD0127.

1955 Bulova Kellogg

Here is an interesting ad from the 1950's.  I have no date for it.  It is showing a new name Bulova Sidney.  To me it looks like a Bulova 23 "K" and we have several watches ID'd as the Bulova 23 "K".  Just putting it out there just in case it comes up.

1958 Bulova Pacemaker

1958 Bulova Nanette

Radio News Magazine 1958

1950 Bulova His Excellency "WW"

Finally an ad for the SVP showing the even number dial.  I suspect the SVP came out with just one model in 1959 for a man and women.  In 1960 it added new models and added variant letters.  In 1960 this case model changed dials to full Arabic and was AKA Bulova SVP VI then after.  

The Bridgeport Post (Bridgeport, Connecticut) · 4 Dec 1959, Fri · Page 10

Custom case by Gordon's. Advert dated 1952

6 diamonds added to a mens Bulova watch. The watch I believe is based on the 'Director', which is identical minus the diamonds.

Possible new model "Ruth" The_Evansville_Courier_Fri__May_16__1952

Here is an interesting 1952 ad. I don’t think I have ever seen an ad for a Bulova Movement watch. 

Here is a 1952 Ad for a Bulova Watertite E.   It is showing a leather strap.  So we have an ad for the stainless 17J Watertite as an F variant.   Therefore the 17J stainless case with a leather strap is a E Variant.