New Bulova watch ads 1920-1929

Submitted by OldTicker on October 23, 2012 - 9:06pm

Post your new Bulova watch ads from 1920-1929 here.

IMPORTANT: When adding adverts please try and also include the models referenced. This helps when searching the site.

JimDon5822
Posted September 17, 2019 - 8:39pm

Interesting early 1921 ad showing a fine assortment of ladies watches and a good snapshot of the Bulova dealers business strategy early on.   Unfortunately no names but good images.

Spokane Chronicle (Spokane, Washington) · 1 Feb 1921

 

JimDon5822
Posted October 9, 2019 - 11:48pm

St. Louis Globe-Democrat (St. Louis, Missouri) · 19 Dec 1929

1929 Harriet

plainsmen
Posted October 11, 2019 - 11:17pm

1925 Rumford Jewelry Co Rumford Maine

tshanno
Posted November 24, 2019 - 5:34pm

Chicago Tribune Nov. 30, 1924

6965, 6714, 39724, 474 (Prince of Wales), 5714-S, 6714, 39744, 

tshanno
Posted November 24, 2019 - 5:36pm

Chicago Tribune Nov. 23, 1924

38744, 472, 39724, 474, 6965, 5714-S, 6724, 6714

JimDon5822
Posted December 25, 2019 - 11:07pm

The American Guardian Dec 7, 1923

1923 Lady Doline (Possible new name)

 

JimDon5822
Posted January 1, 2021 - 9:50am

In reply to by JimDon5822

Here is another ad confirming the Lady Doline name and a clearer image of the watch.   

The Daily Oklahoman (Oklahoma City, Oklahoma) · 13 Dec 1923, Thu · Page 2

1923 Lady Doline  

 

 

mybulova_admin
Posted January 1, 2020 - 12:05am

First time I've seen this adervt which contains a telegram asking the jeweler to return any old watch movements, working or not to be used to train ex-servicemen.

Shows that Bulova were even involved with helping ex-servicemen prior to WWII.

Advert dates to 6 May 1925.

1925 Bulova telegarm for movements for training of ex-servicemen

JimDon5822
Posted January 4, 2020 - 12:49am

New model name - 1929 Lotus  -  The Minneapolis Star (Minneapolis, Minnesota) · 6 Dec 1929,

 

mybulova_admin
Posted January 10, 2020 - 3:14am

December 22, 1923

A variant of the 470

December 22, 1923 Bulova pocket watch - Model 470

 

JimDon5822
Posted February 4, 2020 - 11:07pm

1929 Princess. 

The Evening News (Wilkes-Barre, Pennsylvania) · 21 Dec 1928

1929 Princess

JimDon5822
Posted October 24, 2020 - 5:09pm

Name not in database from 1926 ad in the archives.

1926 Bulova Pola 

26 Pola

neetstuf-4-u
Posted October 25, 2020 - 8:45pm

1925 Jewelry Store catalog

6724, 5714-S, 154, 156, 6511, 6714, 6716, 6720 solid gold or gold filled.

1925 ad1

1925 ad 2

1925 ad 3

 

neetstuf-4-u
Posted October 25, 2020 - 9:01pm

In reply to by neetstuf-4-u

Note that 5714-S is called out as "The Fifth Avenue Aristocrat"

New Model name?

mybulova_admin
Posted November 6, 2020 - 6:27am

1929 Bulova Ambassador, Lafayette, Franklin watch

1929 Bulova Ambassador, Lafayette, Franklin watch advert

1929/30 Bulova Miss America

1929-30 Bulova Miss America

plainsmen
Posted January 26, 2021 - 11:50pm

28 October, 1932 Santa Cruz Sentinal

1932 Jump Hour Ad

plainsmen
Posted January 27, 2021 - 12:33am

25 Nov 1927 Indianapolis Tribune "President"

25 Nov 1927 Indianapolis Tribune "President"

plainsmen
Posted January 27, 2021 - 12:33am

25 Nov 1927 Indianapolis Tribune "President"

25 Nov 1927 Indianapolis Tribune "President"

plainsmen
Posted January 27, 2021 - 12:37am

1 Dec 1932 San Bernadino - Beatrice, Florette, Nancy, Myrna, Constance

1 Dec 1932 Beatrice, Florette, Nancy, Myrna, Constance

plainsmen
Posted January 27, 2021 - 12:40am

14 Dec 1930, San Bernideno Sun - Bernice, Minerva, Miss Liberty, Annett, Marianne14 Dec 1930, San Bernideno Sun - Bernice, Minerva, Miss Liberty, Annett, Marianne

plainsmen
Posted June 26, 2021 - 5:56pm

December,14-1928-Evening-Independent-p-21

Well... she's still Unknown but at least we have an advertisement for her!

1928 Unknonw Ladies Enamel

plainsmen
Posted June 26, 2021 - 6:28pm

Dec-04-1929-Pittsfield-Berkshire-County-Eagle-p-9

PANSY, ESTELLE, ROSILAND, LIDO

1929 Bulova Pansy Estelle Rosiland Lido

plainsmen
Posted July 15, 2021 - 1:08am

May-27-1921-Indianapolis-Indiana-Daily-Times-p-8

A really really cool ad that speaks to coming on into the store and having A. Bulova discuss his watches with you!

May 27, 1921 Indianapolis, Indiana Daily Times - Hudson Maxim

plainsmen
Posted July 15, 2021 - 1:32am

Jul-08-1927-Ames-Daily-Tribune-And-Ames-Evening-Times-p-2

Trojan, President, Pater, Lorna, Roberta, and the first time named 14k gold "Regal"

Jul-08-1927-Ames-Daily-Tribune-And-Ames-Evening-Times-p-2

JimDon5822
Posted July 15, 2021 - 10:51pm

In reply to by plainsmen

Regal appears to be a new name.   When I completed the comprehensive list of model names Regal was not one of them.  I have added it to my list.   Nice find.

plainsmen
Posted July 17, 2021 - 10:13pm

I don't know that this is out girl... but maybe?  The Patricia model name was several years old at this point in 1928.  Possibly they re-used it?  OR.... they got it wrong too.

Sep-27-1929-Kansas-City-Star-p-19

Sep-27-1929-Kansas-City-Star-p-19 Patricia

plainsmen
Posted July 17, 2021 - 10:16pm

Also from 1929 but alas no name on this one:

Chester-Times-December,13-1929-p-22

Chester-Times-December,13-1929-p-22

plainsmen
Posted July 17, 2021 - 11:01pm

Well Baker... I don't know if this is finally the name of your long wondering watch... but maybe?

Aug-30-1929-Ogden-Standard-Examiner-p-2

The two below we know for sure.... the guy on top left looks to be the "Penton" and then the "Carlton"

Aug-30-1929-Ogden-Standard-Examiner-p-2

plainsmen
Posted July 17, 2021 - 11:11pm

In reply to by plainsmen

Welp... looks like maybe not. Looks like the Carlton is a Westfield.   I'm betting the Penton is a Westfield too:

May-28-1929-State-College-Penn-State-Collegian-p-4

Looks like the Carlton is a Westfield

plainsmen
Posted July 17, 2021 - 11:03pm

Ogden-Standard-Examiner-Feb-17-1929-p-2

The "Athena"

Ogden-Standard-Examiner-Feb-17-1929-p-2

mybulova_admin
Posted August 28, 2021 - 12:54am

In reply to by TexasLady

Case shape is the same as the Princine, but I don't think is correct model name for the 1929 watch

Found an advert for a Josephine. Advert says Hampden, but dial is BULVOVA

1929 Bulova Josephine

 

JimDon5822
Posted July 28, 2021 - 8:16pm

Really clean scan of a 1926 ad.

1926 Grand Forks Herald ad

TexasLady
Posted August 27, 2021 - 2:24pm

Sioux City Journal, Sioux City, Iowa,  Dec 7, 1929. Page 2

 

1929 Harriet

 

TexasLady
Posted September 23, 2021 - 9:13pm

CAMELIA 9-23-2021

mybulova_admin
Posted October 4, 2021 - 12:14am

In reply to by TexasLady

What are the details for the advert. What date was it in print?

plainsmen
Posted October 10, 2021 - 12:57am

WOAH.. check out the lugs on this guy Steven!  We've seen this watch!

Oct-12-1928-Syracuse-Herald-p-15

1928 Bulova Lone Eagle Ad

mybulova_admin
Posted October 13, 2021 - 4:51am

In reply to by plainsmen

We have one in the database here with the same corner design: https://mybulova.com/watches/1925-unknown-2122

I've seen this case shape and corner design on other brands.

Note the lack of BULOVA on the dial.

I'd say they used one of their generic print blocks for this case design rather than an official Bulova supplied one.

Pretty call all the same.

plainsmen
Posted October 13, 2021 - 7:15pm

In reply to by mybulova_admin

Dude... the ad and the watch match... and the watch has a Bulova branded case!  It's a Lone Eagle!  A solid gold case!

JimDon5822
Posted October 16, 2021 - 5:48pm

In reply to by mybulova_admin

That unknown sure looks like an exact match to the Lone Eagle ad to me with the exception of the price being more in line with a gold filled watch.  But it brings up a good question.  We know Bulova ordered cases from case manufacturers that sold to other brands.  We see this all the time.  I wonder if the case order was sent to Bulova with the wrong engraving and they just used what they received and someone printed an ad based on this.    It might explain some of the engraving and enameling variations we see in some of the watches especially in the early days.   

plainsmen
Posted October 13, 2021 - 2:19am

Dec-10-1924-Red-Bank-Register-p-25

Nurse's Watch and several "Bulova Movement" 18K watches.

Dec-10-1924-Red-Bank-Register-p-25

plainsmen
Posted October 13, 2021 - 2:56am

Dec-16-1924-Albert-Lea-Evening-Tribune-p-7

Oxford, Varsity, Prince of Wales, Eileen, Norma, Regent, Princine, Vesla, Minerva

Dec-16-1924-Albert-Lea-Evening-Tribune-p-7

plainsmen
Posted October 13, 2021 - 3:02am

Jun-14-1923-Corsicana-Daily-Sun-p-2

 

Jun-14-1923-Corsicana-Daily-Sun-p-2

plainsmen
Posted October 13, 2021 - 3:06am

May-15-1924-La-Plata-Home-Press-p-4

Might be the first naming of the "Princine" in 1924

May-15-1924-La-Plata-Home-Press-p-4

plainsmen
Posted October 13, 2021 - 3:20am

Dec-22-1921-Roanoke-World-News-p-4

I want to say it says "Rubyiat"  on the silk straps in this early early pic.

Dec-22-1921-Roanoke-World-News-p-4

mybulova_admin
Posted October 13, 2021 - 4:14am

In reply to by plainsmen

Wow, it 100% says RUBAIYAT.

Now that's a first for me. So Rubaiyat still being advertised at the end of 1921.